I am rolling out a national seminar in June. The title is, “It’s Your Life” Time Life Management Seminar.
I was trying to write the cover email that will go with a four page brochure to thousands of prospects. I quickly wrote what I thought was pretty good and then sent it to 10 people who’s opinion I value. I asked for their honest feedback. Within two hours I had heard back from half of them with great ideas on how my email could be a whole lot more effective and reach the attentionof a diverse audience. By Friday I will have the perfect document because of reaching out to trusted friends and advisors…And the best part is that they told me the bloody truth.
As Ken Blanchard said, ” We are all smarter than one of us.”
That is your leadership lesson for the day….Lee