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February 6, 2024in blog post0by Lee Cockerell

Building Credibility

“Make sure you reach and research a subject to understand it. Become an expert, and you’ll probably come off as an expert.” It is important to compose yourself as your…

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January 30, 2024in blog post0by Lee Cockerell

Upselling Your Products

“If you understand how it benefits a customer and you get to know your customers, then you can promote or upsell products that are a good fit for them because…

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January 16, 2024in blog post0by Lee Cockerell

Become a World Class Organization

“Poor and good are the same because they’re not great. And I think if you want to be world class, you have to have that attitude that poor and good…

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October 31, 2023in blog post0by Lee Cockerell

Be Relentless About Details

“Almost every part of your life, day, moment and its details will help you be safer, better, more well thought of, and probably more successful.” Details are the difference-maker in…

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May 30, 2023in blog post0by Lee Cockerell

Using Technology to Serve Customers

Today, Jody and I evaluate the answer to a recent webinar question. Haden asked, “How do you see technology being integrated with customer service to deliver improvement?”.  I will be…

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May 23, 2023in blog post0by Lee Cockerell

How to Exceed Customer Expectations

Today, Jody and I unpack a question that Jody came up with while looking at our soon-to-be-released Performance Excellence Course in the Cockerell Academy. How do you exceed guest expectations?…

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